I’m Serena, a Senior Graphic Designer from Milano, specialized in brand identities and visual communication. Learn more ︎︎︎about me. 


Flær
uBrayn
Dexelance ✶
A!MAZE
Supernovas ✶
Nascent Merch
WellAway
Design Holding ✶
Alphazer
1000 Miglia
iafstore


✶ Awarded projects









uBrayn


ART DIRECTION     —    BRAND IDENTITY    —    PACKAGING    —    WEB DESIGN    —    ARTIFICIAL INTELLIGENCE    —    ART DIRECTION     —    BRAND IDENTITY    —     PACKAGING    —    WEB DESIGN    —    ARTIFICIAL INTELLIGENCE    —     



uBrayn is a revolutionary brand that introduces a completely new concept in the nootropics universe: a premium product dedicated to who strive for high cognitive performance. Through a combination of advanced technologies and superior ingredients, uBrayn stands out for its ability to support focus, memory and extraordinary results, positioning itself as a leader in an ever-expanding market.

As part of the Nascent Design team, I worked on the creation of a visual identity that reflected this positioning. Our work spanned logo design and the development of the visual identity system, extending to packaging and the digital brand experience.
Together, we designed a cohesive language in which every element communicates precision, premium quality and a focus on high performance.



DESIGNED AT ︎︎︎NASCENT   2024







All the elements of the identity strike a balance between technical rigor and innovation, shaping a premium brand.

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uBrayn's packaging is designed to be an experience, before being a beautiful object.

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The uBrayn website, offers an immersive and visually appealing digital experience.

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